Wall Street Bullish on Amazon's AI-Driven Growth

Amazon stock is drawing overwhelming bullish sentiment from Wall Street heading into the rest of 2026, with a consensus price target of $287.39 implying roughly 20% upside from current levels. Some analysts, including Evercore ISI's Mark Mahaney, see gains as high as 50%, driven by accelerating AWS growth and Amazon's record $200 billion capital expenditure commitment to AI infrastructure. The company reported $716.9 billion in 2025 net sales and $80 billion in operating income, with AWS growing 24% in Q4. Risks remain, including margin pressure from heavy spending, slipping cloud market share, and a stretched valuation of 33 times forward earnings.