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Why is an Amazon-backed AI startup making Orson Welles fan fiction?

Why is an Amazon-backed AI startup making Orson Welles fan fiction?

September 6, 2025: AI Startup Attempts Orson Welles Film Restoration - Amazon-backed Fable plans to use AI to recreate the missing 43 minutes of Orson Welles' "The Magnificent Ambersons." The startup, known for generating unauthorized content with AI, has partnered with filmmaker Brian Rose to digitally replicate Welles' vision. Despite lacking rights or consent from Welles' estate, Fable aims to honor him by reshooting scenes with AI-enhanced actors.

Critics argue this method cannot capture Welles' creative essence, highlighting concerns about digital preservation versus genuine artistry. Fable's effort raises debates on the ethical boundaries of AI in film restoration, questioning the balance between innovative technology and respecting original artistry in cinema.

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