YouTube Lets Creators Clone Themselves With AI

YouTube Shorts is rolling out an AI avatar feature that lets creators realistically clone their face and voice for new videos. Users record a live selfie to generate a digital twin, which can create clips up to eight seconds long or be inserted into existing Shorts. The tool comes with restrictions: avatars can only appear in the creator's own videos, all content is watermarked as AI-generated, and unused avatars are deleted after three years. The launch coincides with OpenAI shutting down its Sora video platform amid copyright issues and poor investor interest.