UK Forces Google to Let Publishers Opt Out of AI

The UK's Competition and Markets Authority has ruled that Google must allow website owners to opt out of having their content used in AI Search features. The new conduct rule gives publishers control over whether their sites appear in tools like AI Overviews. The ruling also prevents Google from using opted-out content for fine-tuning its AI models, marking a significant shift in how the tech giant can use publisher material for its artificial intelligence products.