Muse Hits 3.4 Million Downloads After Meta Push

Meta's AI app Muse has surpassed 3.4 million downloads since its September 8 launch, with daily active users climbing 27% following the Meta Connect conference. The app topped both the U.S. App Store and Google Play Store charts, outpacing early download growth rates of ChatGPT, Claude, and Grok. Meta is aggressively promoting Muse across Facebook, Instagram, Reddit, TikTok, and YouTube, ranking it among the top 10 brands by ad spend. New features announced at Meta Connect include video chat, Mac computer use support, and smart glasses integration. Despite heavy promotion, ads account for only 6% of total ad impressions since launch.